A lot of tv ads that we see as adults we can see the built in bias. We can tell sometimes when there is false advertisement. Children see the same commercials as we do, but can be very easily influenced by them. Beer advertisements should be directed at adults, but children might see them to and be influenced at a young age. "According to researchers, beer ads, are shown often during sports events and are seen by millions of children, creating both brand familiarity and more positive attitudes toward drinking in children as young as 9-10 years of age."
Commercials for pop and junk food are mainly directed at young children which may lead to unhealthy eating habits and cause obesity in young children.
A big topic of discussion on media influence is video games. Many people say that it is very likely for a child who plays a violent video game to have aggressive behavior. That aggressive behavior could continue with them when they become adults, leading them to possibly go to jail.